The challenge
The name tells a story
Astros suggests stars, and digital suggests networks.
What we designed
A constellation of connected nodes combines both ideas in one light, memorable symbol.
A constellation for a brand that connects ideas.
A logo for a digital agency: a red constellation icon of connected points, a two-tone astros digital wordmark and the tagline Innovate. Inform. Inspire.
- IndustryDigital agency
- ServiceLogo Design
- DeliverableLogo files (vector SVG)
- Colours4
A digital agency has to look modern and approachable at once. The logo needed to hint at the stars in the name and at the connections that digital work creates.
The logo, up close.
The same logo in the versions a brand uses every day.
Colour and small sizes.
A short palette taken straight from the logo, and a check that it stays readable when it gets small.
- Bright red#F20430
- Near black#11191F
- Soft red#DECBCF
- Red#D9556E
What the logo had to do.
Three jobs, and how the design answers each one.
The challenge
Two tones, two roles
The name has two words that mean different things.
What we designed
astros is set dark and digital is set red, so each word has its own weight and the pair still reads as one.
The challenge
A promise in three words
Agencies need a line clients can repeat.
What we designed
Innovate. Inform. Inspire. sits under the wordmark in small, spaced capitals.
Need a logo that works?
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