Technology in one shape
A tech brand must look technical at a glance.
A ring of circuit lines and nodes signals electronics and connection without a literal computer.
A logo for an IT consulting company: a green and teal circuit-style ring beside a navy technology consultant wordmark and a short service line.
IT services are often invisible, so the logo had to make the work tangible. It needed to look technical and modern while remaining friendly to business owners.
The same logo in the versions a brand uses every day.
A short palette taken straight from the logo, and a check that it stays readable when it gets small.
Three jobs, and how the design answers each one.
A tech brand must look technical at a glance.
A ring of circuit lines and nodes signals electronics and connection without a literal computer.
Business owners are not always technical.
technology consultant is spelled out in clear lowercase letters in navy, so the service is obvious.
Navy alone can feel cold.
A green to teal gradient in the symbol adds energy while the navy text keeps the logo trustworthy.
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