The challenge
Strength in the type
Infrastructure should feel built to last.
What we designed
Four ultra-bold blue letters form a wall of type that suggests concrete and structure.
Heavy letters for infrastructure that lasts.
A logo for an infrastructure design company: a massive blue RNKA wordmark between two rules, with the line Intelligent Infrastructure Design Delivered!
- IndustryInfrastructure design
- ServiceLogo Design
- DeliverableLogo files (vector SVG)
- Colours4
Infrastructure work is large, technical and long-term. The logo needed to feel solid and dependable, with a clear statement of what the company delivers.
The logo, up close.
The same logo in the versions a brand uses every day.
Colour and small sizes.
A short palette taken straight from the logo, and a check that it stays readable when it gets small.
- Blue#2C318F
- Slate#232021
- Soft blue#C5C6D3
- Blue#696B99
What the logo had to do.
Three jobs, and how the design answers each one.
The challenge
Rules that frame the claim
The tagline is a long sentence.
What we designed
Two thick lines above and below the descriptor hold it in a tidy band, so it reads as part of the logo.
The challenge
A promise with an exclamation
The company wants to stress delivery.
What we designed
The tagline ends with Delivered! to show confidence that work is finished on time.
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