The challenge
The product in the O
Gases are invisible, so the logo has to show them.
What we designed
The O between TECHNO and GAS contains a flame and a droplet, suggesting different gases and cleanliness.
A flame and a drop inside one letter.
A logo for an industrial gas supplier: a grey TECHNO wordmark joined to a green GAS, with the O made from a flame and a water drop, and the line We Deliver Quality Gases In Time.
- IndustryIndustrial gases
- ServiceLogo Design
- DeliverableLogo files (vector SVG)
- Colours4
Gas supply is a serious, safety-driven trade where timing matters. The logo had to feel clean and reliable, and show what the company supplies.
The logo, up close.
The same logo in the versions a brand uses every day.
Colour and small sizes.
A short palette taken straight from the logo, and a check that it stays readable when it gets small.
- Slate#424448
- Green#03A53C
- Light grey#CCD1D0
- Teal#329D91
What the logo had to do.
Three jobs, and how the design answers each one.
The challenge
Calm and careful
The industry stresses safety.
What we designed
A neutral grey and a clean green keep the logo steady, technical and non-alarming.
The challenge
Delivery as a promise
Customers rely on timely supply.
What we designed
The line We Deliver Quality Gases In Time sits under thin rules, making delivery part of the identity.
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